The canceling or postponement of in-person events like conferences and trade shows has left a huge dent in many companies' sales numbers. And it may continue to do so even as things begin to open back up, since it's likely these events will see diminished attendance for the foreseeable future.
That's why virtual solutions are more important now than ever. Many events have already shifted to an entirely digital format, and some companies are beginning to host their own virtual trade shows and booth experiences to continue driving sales and increase their market share.
If you're looking to make up for lost time (and sales) by hosting a virtual event of your own, here's a checklist of 12 important questions you need to ask yourself throughout the planning process!
To learn more about virtual solutions that can help your business survive — and thrive — in the "new normal," check out our brand new Virtual Solutions Guide. It offers actionable ways to create a solid virtual strategy to continue selling and gaining market share through virtual experiences.
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