NEWMARK 740 BROADWAY

COMPLETE NEW CORPORATE EXPERIENCE

EXPERIENTIAL
IMMERSIVE EXPERIENCE
VIDEO PRODUCTION
MOTION DESIGN

ZEN, AMIDST THE CHAOS


As part of a complete redesign of a corporate hi-rise at 740 Broadway in NYC, Newmark wanted to incorporate technology that would evoke a modern zen atmosphere and help brand the space. Inspired by the architect’s tiled and grid-like design, LCD ultra-narrow bezel monitors were pillared and segued onto the ceiling.

740 Broadway 4 (1)
Clean & Elegant
Fully Responsive
Clean & Elegant
Fully Responsive

Post-production Saves the Day


By capturing original 6K serene landscape footage and creating set extensions in post-production, Overskies was able to create one single continuous, immersive scene, achieving a peaceful welcome for all who visit the building.

740-Broadway-2
Clean & Elegant
Fully Responsive
Overskies_BG_Placeholder_006-1

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